Seven Tips to Branding Your Employee Development Programs
Branding employee development programs is essential for building engagement, trust, and cultural alignment. Seven practical strategies can help elevate programs, including aligning with company identity, creating a memorable name and visual identity, involving leaders, telling a compelling story, and making learning accessible. With over two decades of experience designing corporate universities, the author emphasizes that when development is intentionally designed and well-branded, it becomes an integral part of the company’s culture, not just a separate initiative.
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